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Building on Success of Its Business and Financial Networks, Dianomi Now Offers Lifestyle Brands a Distinct Premium Native-at-Scale Environment

Dianomi

Dianomi , the financial and business-focused native ad marketplace for premium brands and publishers, today announced it has begun testing a new, distinct lifestyle marketplace with select brands and publishers, including The Washington Post and Kiplinger. The industry-first offering offers lifestyle brands a premium, brand-suitable environment, providing important revenue streams for lifestyle publishers that goes beyond core programmatic display. As part of Dianomi’s mission of maintaining contextual relevance, the lifestyle marketplace is separate from its core financial and business network and will ensure audiences see brand content that is in context of the premium subject matter they’re engaged with. "Ad quality is what originally drew us to Dianomi years ago and it's still what sets them apart from the field," said Andy Price, Head of Revenue Operations, North America at Dennis. "When branching out to new verticals, it's important that we continue to provide a quality, meaningful experience for our readers. We're delighted to work with the premium lifestyle brands that Dianomi brings to our audience." As brands look to reallocate ad budgets from social platforms and third-party, data-targeted display to more brand-safe environments, Dianomi has established its lifestyle network to answer to advertiser demand for more premium, in-context and brand-safe solutions that operate at scale. Dianomi has proven its ability to bring premium brands and publishers in the professional services and financial industries together and is building upon that expertise for lifestyle brands and publishers, starting initially with automotive, fashion, travel and hospitality verticals. “Lifestyle brands and publishers we work with have been asking us for a brand-suitable, premium native content solution and we are answering their call. It’s early days but we are already seeing terrific results in helping brands reach new audiences and offering the world's leading publishers an important incremental revenue stream,” said Rupert Hodson, Co-Founder and CEO of Dianomi. “For marketers who create deep, professional brand assets – catalogs, look books, videos, thought pieces – that go beyond display, we offer them the magic of putting the right content in front of audiences at precisely the moment of interest. In addition, we know blue-chip publishers don’t want to see ‘belly fat’ ads at the bottom of their pages and are increasingly insisting on premium ad partners. Now that both publishers and brands are reevaluating advertising and monetization strategies, it was the perfect time to expand our solutions to new categories of brands and publishers.” Dianomi is a performance-driven ad platform, where advertisers only pay based on performance, cost per click (CPC) or cost per view on video. This ensures ad dollars are being spent on real results and not lost to low performing tactics. Dianomi’s publishing partners include The Wall Street Journal, Business Insider, Fast Company, VOX Media, Bloomberg, Reuters, BBC , and Fortune and features brands such as BlackRock, Fidelity, Etrade, and Charles Schwab. Dianomi serves more than 8.5 billion ads on 220 premium publications, reaching more than 340 million readers per month across the U.S., EMEA, and APAC. About Dianomi Dianomi is the native ad platform for the financial services, technology, corporate, and lifestyle sectors, providing advertisers with access to a global audience of 340 million online consumers. Through our native display and video units, brands can target consumers contextually with content and product marketing messages on over 220 premium business and finance publishers. Advertisers and publishers trust Dianomi for our brand safety, transparent pricing and insights. Our emphasis on high-quality audiences combined with contextually relevant content helps partners achieve higher ROI than other native ad platforms. For more information, go to http://www.dianomi.com . Contact Details Will Vogel, Kite Hill PR for Dianomi +1 347-844-1974 will@kitehillpr.com Company Website https://www.dianomi.com/cms/

July 16, 2020 01:00 PM Eastern Daylight Time

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Data Partner Inc. Chose Comodo Because of the Containment Technology – with a Superior Way of Preventing Breaches

Comodo

Contact Details Carolyn Muzyka +1 973-859-4000 carolyn.muzyka@comodo.com Company Website http://www.comodo.com

July 16, 2020 11:10 AM Eastern Daylight Time

Data Partner Explains How Partnering with Comodo is Simplifying Things for Their Clients

Comodo

Contact Details Carolyn Muzyka +1 973-859-4000 carolyn.muzyka@comodo.com Company Website http://www.comodo.com

July 16, 2020 11:00 AM Eastern Daylight Time

San Diego’s KWFN Becomes First Multi-Site MaxxCast™ Deployment Delivering HD Signal

GeoBroadcast Solutions

Entercom radio station KWFN-FM in San Diego has substantially improved its signal through the launch of a MaxxCasting ™ system from GeoBroadcast Solutions . The four-node single-frequency network (SFN), which represents the first commercially deployed HD Radio™ Single Frequency Network (HD SFN), extends clear FM and HD Radio coverage up and down the busy Interstate 15 and State Route 78 corridors. The improved signal also increases penetration with Nielsen PPM Portable People Meters (PPMs) to help broadcasters accurately measure audiences and set advertising rates. This successful implementation of an HD SFN through MaxxCasting also demonstrates that geo-targeting for radio will work when the boosters are equipped with GeoBroadcast Solutions’ ZoneCasting ™ technology. The FCC is currently considering a rule change petition that would permit radio broadcasters to air geo-targeted programming. ZoneCasting will eventually owe its success to MaxxCasting, the foundational architecture that is currently boosting FM and HD signals from the Boston market’s WXLO-FM to KWFN in San Diego. “Providing a digitally clear, strong HD signal to the flagship station of the San Diego Padres serves the expanded listening audience and advertisers,” said Bill Hieatt, CTO of GeoBroadcast Solutions. “The MaxxCasting system now reaches listeners in previously underserved areas north of San Diego, including the cities of Escondido, Ramona, and San Marcos. The immediate results have been positive: KWFN saw a one-month ratings share increase from 1.8 to 2.5 post-launch.” The San Diego market is very terrain-intensive, and signal penetration is limited due to the density of hills. Yet JR Rogers, Market Technical Operations Director, San Diego for Entercom noted that, “there is no question that commuter listening experience has improved, as the holes in the signal coverage have been greatly diminished.” He also sees potential for broader audience growth for key programs including, Ben & Woods, KWFN’s new morning Sports Talk show. “The community was previously served by a massive AM signal originating in Mexico,” said Rogers. “We especially wanted to provide the Padres and their fans as close to 100 percent coverage as possible. While high-power AM has a much broader coverage pattern, FM offers far superior sound. The MaxxCasting system will provide the community with higher quality game coverage, and better penetrate the entire market.” GeoBroadcast worked closely with GatesAir for the KWFN installation, using its Flexiva™ transmitters with FAX Exgine exciters, a Flexiva FXMi 4g Exporter/Importer HD Radio system, and Intraplex IP networking and synchronization gear. The latter time-locks FM and HD signals between the main transmitter and four nodes. MaxxCasting is a system of FM on-channel boosters (SFN) with transmitters fully synchronized to boost the signal from the main transmitter with seamless transitions from the main to the booster nodes. Other important contributors to the project include Bert Goldman of Goldman Engineering Management, which provided the bridge between system design and FCC compliance; and SCMS, which managed equipment sales and staging. Shively provided all directional antennas for the network. GeoBroadcast Solutions has been continuously testing and improving ZoneCasting in the field and at its headquarter laboratory in Chicago, through simulations and modeling. The geo-targeting technology uses existing consumer radios that receive FM booster radio stations within the primary station’s service area. The boosters originate separate localized content and insert it at specific and limited times. When not operating in geotargeting mode, the primary station’s signal is amplified, thus improving the signal in the area covered by a number of the boosters at all times. This technology, which would be optional for broadcasters, does not impact interference between neighboring stations and does not cause harmful self-interference. The rule GeoBroadcast seeks to change relates to FM boosters, and no changes to the FCC's rules regarding translators or interference are necessary. Radio is currently the only mass medium that cannot geo-target its content. The television industry gained the ability to geo-target in 2017 when the FCC adopted the Next-Gen TV standard — also known as ATSC 3.0 – at the urging of NAB. The ability for radio stations to add localized weather and traffic, news, advertising, and emergency alerting during parts of a broadcast hour is beneficial to listeners, small businesses, and advertisers. It would allow the radio industry to progress and remain competitive in the market. # # # About GeoBroadcast Solutions LLC GeoBroadcast Solutions was formed in 2011 to develop the ZoneCasting™ Geo-Targeting platform. This platform has been successfully tested under special FCC authorization. Geo-Targeted separation of the main channel audio of an FM radio station to its listeners allows the ability to split an FM signal into local “zones.” Out of this development effort came MaxxCasting™, which increases signal quality, PPM watermark decoding, and allows geographic targeting and fencing of radio screen advertising. It is successfully deployed and operational in many markets and growing rapidly. Additional information is available at www.geobroadcastsolutions.com . Contact Details Robert Udowitz +1 703-621-8060 robert@udowitz.com Company Website https://www.geobroadcastsolutions.com

July 16, 2020 09:06 AM Eastern Daylight Time

HTC Selects MOBITV to Deliver Streaming Video Services to Residential and Business Members

MOBITV

MOBITV , a global leader in app-based TV video delivery solutions, today announces that Horry Telephone Cooperative, Inc. (HTC) has selected MOBITV Connect managed services for delivery of streaming video content to residential and business members in Horry and Georgetown Counties in South Carolina. HTC is taking strategic steps toward infrastructure expansion and with MOBITV Connect, the cooperative can offer an optimal IP-based video streaming service while remaining financially responsible to its members. The service is undergoing a soft launch in Q3 and a broader launch in late 2020 to all members, especially those with multiple set-top boxes and advanced services. “HTC is a trusted name in telecommunications throughout the Southeast and MOBITV is proud to partner with the cooperative to build an advanced streaming service that sets their product line apart from competitors,” said Charlie Nooney, CEO of MOBITV. “We’re honored to know they wanted to work with us because they knew that we would offer a full end-to-end platform that would enable HTC to stay ahead of the technology-innovation curve.” “Working with MOBITV will position HTC to deliver the best content over the best infrastructure,” said Sandy Hendrick, Marketing Supervisor, HTC. “HTC has also had a strong reputation for being a leader in customer service. Partnering with MOBITV will strengthen our service offerings, capacity and network reliability.” As HTC members spend more time at home due to the COVID-19 pandemic, reliable connectivity is a top priority. Network infrastructure must be scaled and upgraded to seamlessly keep up with the increased demand for broadband. MOBITV Connect enables HTC and other providers to offer a full suite of advanced services on a robust network with the latest technology, something not offered by over-the-top internet-based delivery platforms. HTC is now able to offer the service bundles most desired by residential and business members with TV, internet and Wi-Fi elements included. The MOBITV app-based streaming TV service platform contains a user-friendly interface that can be customized to meet HTC content and design preferences. The Connect Platform includes on-demand, live TV, catch-up TV, unlimited network DVR, and recommendations. The software-as-a-service (SaaS)-based platform allows for real-time enablement of new technologies such as 4K/HEVC, Cloud DVR, replay TV, and robust voice control without the high cost and frequent replacement of legacy set-top boxes in the home. Customers can download the app and view television on any of their connected devices. About HTC HTC, Inc. is the nation’s largest telecommunications cooperative. Founded in 1952, HTC celebrates nearly 67 years of service to Horry and Georgetown Counties as a local communications leader. HTC offers High Speed Internet, Digital Cable, Digital Wireless, Home Security, local telephone and long distance service, and advanced business services such as Local and Wide Area Networks (LAN/WAN), Managed Networks, VOIP Solutions, WiFi Solutions, Firewall and Security services. HTC provides these services utilizing the area’s most extensive fiber optic network. About MOBITV MOBITV is the leading white-label Pay TV streaming service in the market, which enables Pay TV operators to rapidly launch a branded, thoroughly compliant, fully-featured app-based Pay TV service. With the explosion of smart TVs and connected devices like Apple TV, Roku and Fire TV, MOBITV has been able to extend its platform to provide a true multi-screen experience, replacing outdated set-top box solutions. Operators now have a way to offer a full cable line-up with an on-demand catalog, live TV, catch-up TV, network DVR and recommendations available on nearly every device. MOBITV powers a fully IP-based approach and, in combination with almost two decades of MOBITV’s expertise in IP video delivery, operators can finally make the switch to a truly future-proof TV solution. For more information please visit http://www.mobitv.com . Contact Details NRPR Group, Nicole Rodrigues +1 650-815-5069 nicole@nrprgroup.com Company Website https://www.mobitv.com/

July 16, 2020 06:00 AM Pacific Daylight Time

Cloud Conventions Unveils Connected Event Networks for Virtual Conferences & Trade Shows

Convey Services

Cloud Conventions today unveiled new event management technology that connects multiple virtual conferences or trade shows from a centralized hub allowing events with unique identities to share a common set of exhibitors, sessions or content. This Industry-first solution allows trade associations, companies and large event operators to produce several related events from a single administrative portal that maintains and updates content or session catalogs and exhibitor booths and selectively updates portals in the network. Cloud Conventions is a full featured virtual event SaaS technology from Convey Services . “Convey’s proprietary Hub & Spoke technology has powered industry networks in telecommunications and insurance for years, connecting multiple suppliers and vendors with an indirect salesforce,” said Carolyn Bradfield , founder of Convey. “Using Hub & Spoke, multiple virtual event portals can receive content and marketing assets from a centralized hub site. The event operator can deliver more value to exhibitors and sponsors and it makes it easier for exhibitors to manage their booths when they participate in more than one event. It is designed for groups planning multiple virtual events or having regional events, pop-up shows, or conferences throughout the year.” An event hub site is set up to allow exhibitors to access, setup and manage their virtual booths, changing out content and sessions easily for each networked show. The reporting engine consolidates activity reports from all the event portals for one consolidated view. “Hub & Spoke event networks create efficiency and reduce the cost of putting on monthly, quarterly or regional events,” added Bradfield. “This will be a huge help to associations that hold conferences that share the same sponsors or exhibitors. A small staff can use Hub & Spoke to manage a dozen events and maximize ROI for exhibitors and sponsors.” Cloud Conventions portals come complete with templates to set up the homepage, deliver email messaging, create attendee dashboards, set up virtual booths, customize CRM systems and databases to track attendees and exhibitors and access a full set of analytics and reporting. About Cloud Conventions Cloud Conventions is a Virtual Trade Show and Conference Platform from Convey Services that brings new capabilities to a marketplace looking for solutions to replace the thousands of live trade shows, annual conferences and association meetings cancelled in the wake of COVID-19. Originally launched as ConveyLive, Cloud Conventions automates exhibitors and virtual booths, attendee registration, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

July 15, 2020 02:55 PM Eastern Daylight Time

SynaVoice SOL has world-class leaders for remaining virtual camp sessions

SynaVoice SOL

SynaVoice SOL is a pop-up virtual camp for high school students. Unique topics are presented in one-week sessions to provide exposure to new ideas, concepts, and skills for the campers. A diverse group of campers from nine states hear from world-class experts and engage in conversations in their cabins. Counselors from elite universities facilitate the discussions and act as role models for the campers. SynaVoice SOL has completed three sold out sessions and reviews from campers have been extraordinary with 100% of campers providing positive reviews. Registration is currently open for the remaining three sessions. The week of July 20 features Amy Kurzweil, award-winning author and The New Yorker cartoonist . She will lead campers through exercises to help them write and illustrate their own personal narratives. Campers will get feedback directly from Ms. Kurzweil on Friday. The week of July 27 features, Dr. James D. Diamond, Dean of Academic Affairs at The National Tribal Trial College, former law professor at the University of Arizona College of Law, and author . Prior to teaching, Dr. Diamond practiced law for 25 years as both a state prosecutor and a defense attorney. Dr. Diamond has extensive criminal trial experience and was the lead lawyer in more than 1,000 criminal cases. He will provide real-life examples to explain the criminal justice system to the campers. He will meet live with the campers on Friday to lead the discussion and answer questions. Our last session features Curt Doty , an award-winning marketer with an extensive legacy in creating branding and image campaigns in television. He has lectured all over the world and is a visionary and outspoken creative on what is happening at the intersection of technology, content and design. Campers will learn about the influence of design from ancient history to the present day and will create logos of their own. On Friday, they will present their logos to Mr. Doty for real-time feedback. Registration is open to high school students for the final three sessions at the SynaVoice SOL website. If you would like to support the camp by sponsoring a camper you can do so here. SynaVoice LLC is a woman-owned consultancy providing strategic communications, training, customer outreach, market research and insights to both federal and corporate clients. SynaVoice SOL is a pop-up, virtual camp for high school students providing exposure to new ideas, concepts, and skills for high school students that inform their college, career, and life choices. Contact Details Julie Rothhouse +1 703-401-2340 Julie@SynaVoiceSOL.com Company Website http://www.synavoicesol.com

July 15, 2020 07:00 AM Eastern Daylight Time

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Cloud Conventions Launches 365 Program for Virtual Conferences, Trade Shows and Events

Convey Services

Cloud Conventions today announced Cloud Conventions 365 a new service for virtual conferences, trade shows and events that allows show and event sponsors access to an event portal year-round to manage virtual or hybrid events. Trade show operators, companies and associations that use a Cloud Conventions platform can now keep their portal live and accessible using Cloud Conventions 365 for up to one year. Cloud Conventions is a full featured virtual event SaaS technology solution from Convey Services . “A virtual event is no longer limited by the 2-3 days a physical trade show normally operates; it can be open and evolving all year with Cloud Conventions 365,” said Carolyn Bradfield , founder of Convey. “Once traditional trade shows moved to a virtual format as a result of cancellations in 2020, they realized the benefits from keeping their audience engaged and connected longer. When the pandemic is behind us, we expect all shows will incorporate a virtual solution to accompany a live conference, tradeshow or event in 2021 and beyond. Despite initial pushback, people have realized that virtual events expand their attendee audience, rather than reduce it, give exhibitors a stronger ROI from increased and extended online market presence and offer reduced cost from delivering a virtual event experience.” Once a live Cloud Conventions virtual event has closed, the portal can retain its structure and easily be repurposed for subsequent events throughout the year. Cloud Conventions is designed for the non-technical user and does not require special coding or development to manage it. Virtual booth can remain or be refreshed for the next event or can accommodate new exhibitors, sponsors or speaker sessions. Attendees from prior events can remain in the database as ‘pre-registered’ for new pop-up events or the registration process can begin over. “The Cloud Conventions 365 option is incredibly cost efficient and saves time for the trade show operator that wants to stage virtual or hybrid events all year,” added Bradfield. “The portal can be available for a period of time after their first Cloud Conventions event or the organization can simply enter into a six or twelve month subscription agreement for the use of the technology.” About Cloud Conventions Cloud Conventions is a Virtual Trade Show and Conference Platform from Convey Services that brings new capabilities to a marketplace looking for solutions to replace the thousands of live trade shows, annual conferences and association meetings cancelled in the wake of COVID-19. Originally launched as ConveyLive, Cloud Conventions automates exhibitors and virtual booths, attendee registration, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

July 14, 2020 03:12 PM Eastern Daylight Time

Minuteman Press Franchise Free COVID-19 Resource Bounce Back USA Gains National and Local Media Attention Supporting Thousands of Local Businesses in Their Communities

Minuteman Press International

Since the launch of Bounce Back USA in April 2020, Minuteman Press International has seen an overwhelming response from businesses and communities. To date, over 12,000 businesses have joined the movement in their communities by submitting free local listings at https://BounceBackUSA.com and Bounce Back websites in Canada , the United Kingdom , Australia , and South Africa . The free Bounce Back USA initiative was created by Minuteman Press to give back to communities during COVID-19 and support local businesses. Businesses submit their logo and text, and their ad is posted for free on BounceBackUSA.com. They also receive a free COVID-19 safety and awareness poster. What is Bounce Back USA? --Bounce Back USA ( https://BounceBackUSA.com ) is a free initiative that provides free business listings & COVID-19 awareness and prevention posters to support local business . --Bounce Back USA was created my Minuteman Press International, the #1 rated marketing and printing franchise by Entrepreneur, to give back to local businesses and help provide a free boost to bounce back from the COVID-19 pandemic. --Bounce Back USA has been featured by FORBES , Entrepreneur Magazine (July 2020 issue), the International Franchise Association , Modern Restaurant Management , and many local publications in communities across America. --There are already over 12,000 participating businesses and the free Bounce Back initiative is now available in 5 countries: Bounce Back USA , Bounce Back Canada , Bounce Back UK , Bounce Back Australia , and Bounce Back South Africa . Why Support Local Businesses? “Supporting local business is more important than ever before, and what we are doing with Bounce Back USA is creating a movement that community members can rally around because people are looking for every reason to shop local,” says Nick Titus, President, Minuteman Press International. People are looking to support local businesses. This is backed by a recent Groupon infographic , which cited the following statistics: --67% of people are more hopeful now than when the pandemic began and 75% plan to support small businesses as much as possible once restrictions on non-essential businesses are lifted in their areas. --The average consumer plans to spend nearly $100 per week at local businesses post-COVID-19, up 16% vs. before the pandemic — in the hopes of boosting their local economy. --86% have supported a locally owned business during quarantine. Join the Movement for Free Join the movement to support local business for free today! Visit BounceBackUSA.com to submit your free listing and receive your free COVID-19 awareness and prevention poster. Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com . Contact Details Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

July 14, 2020 02:08 PM Eastern Daylight Time

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